Small Businesses Optimistic for Growth in 2024

Most small businesses are feeling optimistic about growth in 2024 and their ability to expand over the next 12 months. That’s according to a new report from OnDeck and Ocrolus that combines small business survey results with cash flow data from companies to provide deeper insights into the overall health and sentiment of small businesses across the United States.

“Our survey of small business sentiment and cash flow data paints a deeper picture of the sentiment and overall health of small businesses today,” said Cory Kampfer, Co-President of Small Business Lending at OnDeck. “While pressures like inflation and hiring persist, there’s an unwavering optimism among small business owners that the most promising days lie ahead — a testament to their indomitable spirit even in the midst of an unpredictable economic climate.”

“Gaining immediate and accurate visibility into businesses’ financial health is a game-changer,” said David Snitkof, SVP of Growth at Ocrolus. “By leveraging detailed and accurate cash flow data, small business lenders can make informed decisions, identify trends and implement strategies that not only enhance efficiency but also contribute to overall small business success.”